Despite the fact that Wal-Mart is trying to portray itself as an environmentally friendly company, according to Cornucopia Institute's latest press release, Wal-Mart is "declaring war on organic farmers." Wal-Mart announced previously that they will carry more organic products pricing them at ten percent above conventional products. Mark Kastel, senior farm policy analyst for the Cornucopia Institute says that “organic family farmers in this country could see their livelihoods disintegrate the same way so many industrial workers saw their family-supporting wages evaporate as Wal-Mart and other big box retailers put the screws to manufacturers — forcing a production shift to China and other low-wage countries.” Wal-Mart is also facing criticism for the substandard conditions of the confinement of the dairy cows used for the production of its own private label organic milk in a dairy farm in Boulder, Colorado.