Chinese consumers are increasingly embracing organic food -- which can cost ten times more -- as pollution, fatalities and the exposure of shoddy practices create fear about "conventional" foods. New research shows more than 60 percent of urban Chinese are willing to pay more for organic foods. "In the past three months, state media reported a government crackdown on meat processed from sick or dead animals, a ban on duck eggs found to contain a cancer-causing dye, and the arrest of a factory manager for allegedly making lard from sewage and recycled industrial oil...Pesticide poisoning already affects half a million Chinese a year, causing more than 500 fatalities, the government says. The World Bank blames the country's air pollution for more than 400,000 premature deaths annually."