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August 12, 2009 News

Whole Foods Market CEO John Mackey publicly admitted that his company has lost sight of Whole Foods’ health-first roots, according the Telegraph, a UK based newspaper. In a candid moment, Mackey said: “We sell a bunch of junk." He went on: "We’ve decided if Whole Foods doesn’t take a leadership role in educating people about a healthy diet, who the heck is going to do it?”

The report adds that Whole Foods' UK stores plan to drop sugar and fat laden junk food and employ in-store nutritionists. My favorite Whole Foods store, which is the Kensington store in London (and all London stores) will get the "healthy eating" makeover, which is designed to educate customers on the company’s renewed commitment to health food. (The picture shows me at the entrance to the Kensington store last year.)

The company is also developing an employee incentive program to inspire employees to lose weight, quit smoking and lower their cholesterol or blood pressure. Upon meeting target weight, employees will be rewarded with greater discounts when shopping at Whole Foods. Mackey has not specified whether these initiatives will be extended to U.S. stores as well.

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